16-Jun-05
Fusion Consulting opens new business research and strategy office in Shanghai.

Hong Kong, June 16, 2005 - Fusion Consulting, the Hong Kong- and Singapore-based business intelligence consultancy, today announced that its China unit has moved its base to Shanghai.

The new Shanghai office will provide business research and strategy consulting services to foreign companies in China, and large local Chinese corporations who wish to expand in Asia or globally, including market entry, expansion strategy, competitive intelligence, customer intelligence, partner evaluation, supply chain analysis and market modelling. The company, whose clients include BASF, British Telecom, Ingersoll-Rand, Intel, Reed Elsevier, and Walt Disney, operates through a network of 400 freelance industry consultants in 16 countries in Asia-Pacific, including 50 in China itself.

Fusion Consulting's new Shanghai operation is headed by Jennifer Ding, an experienced business intelligence practitioner with nearly ten years of strategic advisory and business research exposure in Asia. She has previously advised companies such as Bausch & Lomb, DuPont, Heinz, HSBC, Philips, and Sony on their market expansion in China and Asia.

Commented Marine Mallinson, Director of Fusion Consulting in Hong Kong, "Our clients in Hong Kong have been very appreciative of Jennifer's work here over the past several years, and we are now very pleased to have her extend the same level of service to our China-based clients".

About Fusion Consulting
Fusion Consulting is a business intelligence consultancy providing clear strategic advice on Asia-Pacific markets. With offices in Singapore, Shanghai and Hong Kong and a network of 400 industry-specialist consultants in 16 countries, the company conducts custom research and consulting to help companies understand their markets, compete more effectively and grow into new areas of opportunity.

For more information, please contact Fusion Consulting at

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